LGCY
A Strategy & Operations Collective

We run your KOL program.You run your company.

From creator prospecting to UGC ads, LGCY builds and operates your entire influencer ecosystem.

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02 of 06 partner slots open · Q3 2026
Trusted by
Kraken
OKX
Ledger
Crypto.com
Animoca Brands
Uniswap
What we do

KOL Campaigns

Campaigns built around voices your audience already trusts. We source, brief, and manage, from nano to tier-one.

Affiliate Programs

Performance-based distribution at scale. Tracking, payouts, and partner management handled end to end.

UGC Production

Authentic content from real users. Briefed, produced, and cleared, ready to deploy across your channels.

Content Strategy

Editorial calendars, scripts, and long-form assets that build authority over time, not just reach.

Selected work

Proof, not promises.

Kraken
Brazil
Creator-affiliate ops01

Built and ran Kraken's creator-affiliate operation in Brazil — KOL recruitment, negotiation, onboarding, and content ops. Our fastest-compounding program yet: real trading volume inside the first month, with dozens of KOLs active. Renewed and running.

Recruitment · Negotiation · Onboarding · Content ops

OKX
Brazil · since 2025
Master affiliate agency02

Recruiting and managing a network of creator sub-affiliates across spot, futures, and OKX Pay campaigns. Renewed and running.

Sub-affiliates · Spot · Futures · OKX Pay

Ledger
Brazil
Creator-affiliate program03

Built and ran Ledger's creator-affiliate program in Brazil — recruited 60+ KOLs as affiliates for the hardware-wallet leader, with activation and content operations end to end.

60+ KOLs recruited · Activation · Content ops

Global Network

Reach that spans
every key market.

Crypto-native audiences across six regions. KOL networks built over years, not assembled overnight.

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Years operating
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Campaigns
0B+
Views
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Countries
North AmericaSouth AmericaEuropeMENAEast AsiaSoutheast Asia
What they say

Real operators.
Real numbers.

“I have success stories from campaigns with LGCY in Brazil, the United States and Japan. They solve a real pain in the web3 market: giving crypto influencer marketing a professional, structured layer, from casting and briefing alignment to results measurement and managing the different influencers and KOLs involved in a project. Good to count on LGCY's organization and reach.”
Ney Neto
Biobots
The operation
Ariel Mondelo Bueno
Co-founder

Crypto-native since 2017. Creator turned strategist. Partnerships Manager Brazil at Ledger.

Sophia Velardi
Co-founder

Journalist by training. The editorial voice and operational discipline of LGCY.

Arthur “Thutski” Victorio
Co-founder

Video creator at the top of his craft. Runs LGCY's client operations end to end.